Are you checking your e-mail in the middle of the night?

We hope that you aren’t one of those unfortunate people who get out of bed to check their e-mail. Believe me, people do it. We were hired by a global energy company earlier this year because their sales staff was so busy reading and responding to e-mail, they had no time to be with customers

Where Is Your Main Point?

The main point of any piece of business communication should always be at the beginning.   Here is a before/after example:    BEFORE: While European demand has been affected by the worldwide slowdown, Peter Norton has brought in a new director of marketing and sales who has done a great job.    See the attached spreadsheet for sales information by country

The cost of inefficient e-mail

You might have already been concerned about the amount oftime you and youremployees spend managing e-mail (read, write, find). Have you stopped to consider the impact to the bottom line? Based on our data and calculations, a 500-person organization spends more than $4 million dollars each year on inefficient e-mail. The average worker receives at least 65e-mail messages per day

Tell People How to Reply to Your E-Mail Messages

Along with seventeen other people, I got an e-mail message last week from a project manager asking for my opinion about a certain course of action. She asked everyone to cast their vote. So…guess what happened? Everyone voted

Write Effective E-Mail Subject Lines

If people only remember one thing from our Effective E-Mail workshop, they usually remember our tips and tools for crafting effective subject lines – that’s how importantthey are to effectively communicating with e-mail.There’s a great article onMarketing Profs’ siteabout subject lines. Iagree with some of the comments that open rates sometimesbuck logic